CrowdIQ - a prediction market

Just discovered CrowdIQ [via the Razorfish / Avenue A blog]. It's similar (at least to my untutored eye) in concept to the Iowa Electronics Market, but not using real money, and allows information (or "prediction/decision") markets to be created, which in turns allows crowd wisdom (or swarmth) to operate. I've played around with this a little, and setup a market for the upcoming India - England ODIs (cricket games for the rest of you) - and we'll see if there's any action - although I think to many people the site will be unintelligble. It does look good, but still has a large finance overhand that might be offputting to a lot of people. But what will be really interesting will be tracking how the predictions match reality, and determining if there is a consistent point (tipping or otherwise) in terms of the number of participants that dramatically affects reliability. Technorati Tags: Swarm, Crowds, CrowdIQ